Bugatti Veyron Grand Sport

It's the noise. I got into the new Bugatti Veyron Grand Sport feeling pretty cynical, wondering how Bugatti could possibly justify charging $280,000 on top of the Veyron coupe's eye-watering $1.7 million -- plus local taxes and delivery -- for a convertible with less than half the stiffness of the closed-cockpit car, weighing 224 pounds more and a couple tenths slower to 60 mph. Afterthought